The Grand Handover: A Tribute to a Racing Legend
In a move that seamlessly bridges the gap between high-octane entertainment and cutting-edge automotive engineering, Mahindra & Mahindra has officially handed over the keys to the world’s first BE 6 Formula E Themed SUV to the legendary Tamil actor and professional racer, Ajith Kumar.
The ceremony, held with great fanfare, saw Mr. Velusamy R, President of Automotive Technology and Product Development at Mahindra, presenting a ceremonial oversized key to the actor. For Ajith Kumar, popularly known as “Thala” by millions, this isn’t just another luxury vehicle; it is a recognition of his lifelong commitment to the world of motorsports.
“Ajith Kumar is no stranger to performance cars, and he was more than excited to pilot the BE 6 Formula E Edition!” — Official Statement from Mahindra Electric Origin SUVs.
Engineering Excellence Meets Racing DNA
The Mahindra BE 6 Formula E Edition is not merely a cosmetic tribute. It is a powerhouse of sustainable performance. According to technical specifications shared during the event, the eSUV boasts a staggering 210 kW of motor power.
The design language is “racetrack-inspired,” featuring aggressive aerodynamics, a bold red-and-black livery that mirrors Mahindra’s Formula E racing cars, and a futuristic silhouette that defines the brand’s new electric identity. The vehicle is part of Mahindra’s “Born Electric” (BE) range, built on the state-of-the-art INGLO platform, which promises world-class safety and performance.
Celebration of a Milestone
The event was marked by more than just technical discussions. Photos from the venue show a celebratory atmosphere where Ajith Kumar joined the Mahindra leadership team in a cake-cutting ceremony. Dressed in a sharp grey blazer and his signature salt-and-pepper look, the actor appeared genuinely impressed by the machine.
Industry experts suggest that choosing Ajith Kumar as the first “pilot” for this edition is a masterstroke in branding. Ajith is one of the few Indian actors who has competed in international racing circuits, including the Formula 2 Championship. His technical understanding of vehicle dynamics makes him the ideal ambassador for a car engineered for “thrill and excitement.”
The Future of Mobility
This handover marks a significant step in Mahindra’s journey toward electrification. By associating a racing-themed eSUV with a genuine racing enthusiast like Ajith, Mahindra is signaling that electric vehicles (EVs) are no longer just about utility—they are about passion, speed, and soul.
The BE 6 is expected to set new benchmarks in the Indian EV market, proving that “Made in India” can compete with global standards in the high-performance electric segment.